Hokum means "nonsense" or "foolish," and this film's title serves as a thematic double-edged sword. Adam Scott is a horror writer who checks into an Irish inn to scatter his parents' ashes. On the surface, the cynical protagonist and the hotel staff treat the urban legends of a witch haunting the premises as superstitious foolishness. However, as the supernatural threats manifest into a chilling reality, the narrative reveals that dismissing these sinister warnings as "hokum" is the biggest mistake one can make.